December 12, 2006

You Can Put Video on Your Website To Increase Sales and Traffic

Do you want to increase your website sales, web-traffic, or begin your own on the internet TV talk show? Would you like to broadcast your newsletter articles or videos over the World wide web to others? Has this seemed impractical because video loads too slow, takes to much web space or just seems to hard to comprehend. Well welcome to the NEW world of instant loading, user friendly web video. \r\n\r\n\r\nYou may have noticed that a big number of websites are now featuring videos, everything from music videos, to on the internet training. News is a popular use for presenting website video. Youve probably heard a lot about RSS (Really Simple Syndication), a format designed for sharing web content like news headlines. RSS will be covered in a future article. \r\n\r\n\r\nDid you know? \r\n\r\n\r\nThat there are so many new advancements in online video and audio in the last year, nearly anyone can have their own online radio or TV speak show, radio or TV station without high fees, advanced technical knowledge, and no FCC (Federal Communications Commission) intervention or regulation. Just build a website, install your audio and/or video files, advertise, and youre in business. You can even broadcast your audio and video files through RSS feeds (well explain in a moment) to websites worldwide and Joint Venture (JV) with other website owners to include your video on their websites. \r\n\r\n\r\nWhy would you want to put video and audio on your website? \r\n\r\n\r\nThere are several reasons. We\'re now in the 21st Century and 2006 is stated to be the year of online video. Video is a premier sales tool. You\'ve heard that a picture is worth a thousand words. How many words is a video with audio worth? A LOT! More than ever, people today are in a hurry and easily distracted, and even sensitively attuned to watching television many hours a day. Television is losing some of its ground to web-surfing. \r\n\r\n\r\nGive the people what they want, video. Entertain, inform and educate them the way they\'re already trained for. Now its easier than ever to do this. Here, we are focusing on adding video / audio to your website for various purposes such as, marketing, training, V-Blogging, video sharing and etc. New technology has made it simple to add fast loading (called Streaming) video content to your website. \r\n\r\n\r\nUntil recently, between slow dial-up World wide web connections and older technology, adding video wasnt practical for general website usage. But since over 60% of individuals on the web now have broadband access, and the new streaming technology, audio and video files can now be viewed on the web with little or no buffering. Buffering means to make the video viewable to your computer (the simple explanation). Therefore, video is now a feature that can be efficiently used online. There are still size and quality limitations to take into account, but the industry is making progress in this arena nearly daily. \r\n\r\n\r\nThe other problem hindering website video use was its complicated installation process. Its been very difficult for the average individual to add video files to their websites. Windows Player simplified this process but still had limitations. It played a few formats, but not the streaming .swf (Flash) files and you had to know how to install their player on your website to play the video. You needed to know html webpage code or have a program like Microsofts FrontPage to install the player and video on a webpage. \r\n\r\n\r\nNow there are a few new solutions that make it simple for the average person to install video on a website without needing too much personal or webpage knowledge. If a person knows how to cut and paste a easy code into a webpage, they have the ability to ad existing video files to their site. The tutorials even teach how to do this for the absolute beginner. \r\n\r\n\r\nThe latest software is an integration of several individual modules assembled as one user friendly software package that permits anyone to convert most of the existing video formats into fast loading, high quality, and streaming website videos. This software even enables you to customize your video player, video size, and quality. There is no player or software for your website visitor to download since the player is built into your webpage and loads nearly instantly. \r\n\r\n\r\nThere are several software programs available that claim its simple to install video on your website. Most do not work as promised. One good suite is Camtasia, but it is complex to use and cost several hundred dollars. A good user friendly, beginners level, feature-rich software should cost less than $100. \r\n\r\n\r\nVideo Content \r\n\r\n\r\nMaking video for a website is very simple this day. A mass amount of people now have low cost digital video cameras. Many have video still cameras. New software makes it easy for non-technical individuals to create automatic training videos and presentation from still photos. We\'ll cover this feature in the next article in this web-video series. \r\n\r\n\r\nDigital video and still cameras easily connect to your personal to upload the photos from your camera to your personal in a digital format. One simple conversion to the new streaming format, making a video or audio player, and pasting the new code onto your webpage and youre in business. \r\n\r\n\r\nWindows XP even includes \'Windows Motion picture Maker\' for editing your videos in your personal. This is newbie level software but makes high quality edits. Your video cam can give you the ability to immediately create training videos, have your own TV speak show and etc. You simply record your video on your personal, edit it if necessary, and save it in the new streaming video format. Do a series of these and you\'ve prerecorded videos viewable by anyone with World wide web access. If you would like additional information on this subject, visit my website or email me as referenced in my signature line below. \r\n\r\n\r\n\r\n\r\nSubscribe to the FREE \'Maverick Entrepreneur\' Newsletter to learn how to setup and operate your own Internet business, \'THE RIGHT WAY.\' \r\n\r\n\r\nLearn how to add FAST LOADING audio and video to your website, even if youve never done it before. Webmarketing is as much of an artform as it is a science. It should be made \'User Friendly\' for everyone. http://webvideopros.com http://maverickentrepreneur.com

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