Archive for November 27th, 2006

Digital Images Printed for the Holidays

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\r\nROCHESTER, N.Y., Nov. 16 — As people look for the perfect holiday card to send and gift to give this season, it’s often the easy pic that touches people’s heart the most. More than half of consumers prefer receiving personalized photo greeting cards, with 84 percent saving those cards from family and friends, according to a survey conducted by Eastman Kodak Company. Also, more than one-third of consumers consider a personalized pic calendar the ideal “gift from the heart.”\r\n\r\nRecipients treasure photographs because they create connections and preserve memories. More than 90 percent of people believe that sharing experiences through photographs helps them bond with others. A almost identical amount feel that it’s important to take photographs to remind their kids of their youth. This, combined with the fact that more than three-quarters of people wishing that they\’d pictures of family members from when they were younger, prove that photographs are truly the gift that keeps on giving.\r\n\r\n“Making printed pictures, cards and pic gifts part of your holiday plan this year will delight your friends and family,” stated Diane McCue, general manager of Paper and Output, Film and Photofinishing Systems Group and vice president, Eastman Kodak Company. “Personalized photo cards and gifts keep friends and families up-to-date and share your current adventures, major milestones, such as a new baby or wedding, or group gatherings. Digital printing allows you to add your personal creativity to your photos to create a gift that is uniquely you. It also creates a keepsake that recipients will save and treasure.”\r\n\r\nWith a variety of services in the market that use real KODAK paper, consumers can find an easy-to-use service that not only creates beautiful, high quality gifts and cards, but also fits into their busy lifestyles.\r\n\r\nTo create personalized cards and gifts, Kodak offers the following tips:\r\n

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1. Check the holiday post office schedule and determine how much time you\’ve to get cards and gifts mailed and what shape and size envelopes require additional postage. Visit www.usps.com and search for delivery schedules.

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2. Consider some of your favorite events this past year. Perhaps it was a family vacation or the introduction of a new member to the family. Choose a picture that captures that moment and build your holiday greeting card around that exciting time.

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3. Gather family photos from different events throughout the year and create a personalized calendar, highlighting birthdays, anniversaries, wedding and other special events. You can create multiple duplicates and give them to all family members to like throughout the upcoming year.

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4. Select a photo printing service that matches your lifestyle. If you run errands on the weekend, drop your film, existing prints, or digital camera memory card off at your local retailer and tap their in-store photo experts to create something while you shop. Or if you prefer to do things on the web, use a service like the KODAK EASYSHARE Gallery (www.kodakgallery.com) to create your cards and personalized gifts. In some cases, you can upload pictures to your local drug store site, selected the gifts you’d like to create and pick them up in the store a few days later.

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5. Look for the Kodak logo, at the store, on the internet, and on your prints. KODAK prints provide rich detail, vibrant colors and the high quality that makes these cards and gifts keepsakes.

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\r\nsource: Kodak\r\n\r\n